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What is Ayer Clothing?

The balance between traditional and trendy.
The dark and light side of life.
Expression through Experience

This is where Ayer derives its appearance and approach. We've been pumping out sick and original designs since 2003 without any corporate hesitation. Ayer takes the depiction of life through the senses and creates themes that push the clothing further then themselves.

Peter Ayer, creator, has been involved with many forms of expression from music, art, skateboarding, surfing, and street knowledge. His instincts and connections have kept the life of Ayer to continue even though this economic depression.

Ayer Clothing continues to grow from the the original design headquarters in San Luis Obispo, California, to the retail locations all over the world.

And Beyond....